Office Depot is an American office supply retailing company headquartered in Boca Raton, Florida, United States. The company has combined annual sales of approximately $14 billion, and employs about 66,000 associates with businesses in 59 countries. The company operates 1,400 retail stores, e-commerce sites and a business-to-business sales organization. The company’s portfolio of brands includes Office Depot, OfficeMax, Grand & Toy, Ativa, TUL, Foray, Realspace, and DiVOGA. Grab all the info on Office Depot from the below sections of this www.officedepots.org article. Also, you can bookmark our official page at OfficeDepots for further insights on Office Depot.
Office Depot is a leading provider of business services and supplies, products and technology solutions through its fully integrated omni-channel platform of approximately 1,400 stores, online presence, and dedicated sales professionals and technicians to small, medium and enterprise businesses. Through its banner brands Office Depot, OfficeMax, CompuCom and Grand&Toy, the company offers its customers the tools and resources they need to focus on their passion of starting, growing and running their business.
Office Depot, Inc., together with its subsidiaries, provides various products and services. It operates in three divisions: Retail, Business Solutions, and Compu.com. The Retail division operates retail stores, which offer office supplies; technology products and solutions; business machines and related supplies; print, cleaning, break room, and facilities products; and office furniture in the United States, Puerto Rico, and the U.S. Virgin Islands.
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Office Depot stores also provide printing, reproduction, mailing, and shipping services. As of December 31, 2017, this division operated 1,378 office supply stores. The Business Solutions division sells office supply products and services through sales forces, catalogs, and tele sales, as well as through Internet sites in the United States, Puerto Rico, U.S. Virgin Islands, and Canada.
The CompuCom division sells information technology (IT) outsourcing services and products in the United States, Canada, and Costa Rica. It offers a range of solutions, including end user computing, data center management, service desk, network infrastructure, and IT workforce solutions. This division serves its customers through IT service and sales representatives and tele sales, as well as Internet sites. Office Depot, Inc. was founded in 1986 and is headquartered in Boca Raton, Florida.
Office Depot Attracts On-the-Go Shoppers With Local Inventory Ads
Office Depot, Inc., formed as part of the merger of Office Depot and Office Max, turned to local inventory ads (LIA) to reach omni channel shoppers. The results provided a better shopping experience, deeper consumer insights, and a 3 times return on the company’s digital marketing spend. In order to reach a customer base of increasingly omni channel shoppers, Office Depot turned to local inventory ads (LIA) from Google Shopping. These ads display information about inventory in local Office Depot stores so customers searching on their mobile devices can see products they need that can be found nearby.
The results provided a better shopping experience for customers, deeper consumer insights for the Office Depot team, and a 3 times return on the company’s digital marketing spend. Office Depot has always been successful in traditional advertising media such as TV, radio, and direct mail as well as print catalogs and newspaper inserts, but the company realized it needed to incorporate other methods to better reach its on-the-go digital customers.
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